Growth Marketer

Description

Job Summary: We are seeking a Growth Marketer to join our team, leading B2B acquisition and demand generation initiatives by combining performance marketing and experimentation to maximize leads. Key Highlights: 1. Lead the management and optimization of Paid Media campaigns 2. Design and execute experiments to improve CTR and conversion 3. Develop new scalable lead generation initiatives Redconar is a company founded with the objective of developing software platforms, offering comprehensive solutions for the administration and management of condominiums, neighborhoods, residential complexes, and real estate operations. Our goal is to support and collaborate with building administrators and real estate agencies to enhance their processes, increase efficiency, and achieve transparency through the implementation of our platforms powered by cutting-edge technology. **Currently, we are seeking a Growth Marketer to join our team and develop and execute B2B acquisition and demand generation initiatives targeting condominium administrators, combining performance marketing, automation, conversion rate optimization, and continuous experimentation to maximize qualified lead generation** **Key Responsibilities:** * Lead the management and optimization of Paid Media campaigns (Google Ads, Meta Ads, and other platforms) * Develop and maintain manual and automated processes for database updates * Design and execute experiments on creatives, messaging, and formats to improve CTR and conversion * Optimize the website and landing pages (UX/UI, speed, value proposition, chatbots) * Develop new scalable lead generation initiatives (webinars, content, tools, etc.) * Ensure proper funnel tracking together with Marketing Technology * Design automated dashboards for performance monitoring **Requirements:** * Minimum 3 years of experience in Growth, Performance Marketing, or Digital Marketing * Proven experience with Google Ads and Meta Ads focused on conversions * Knowledge of funnel optimization and CRO * Proficiency in metrics such as CPL, CAC, ROAS, and conversion rate * Experience with tracking tools (Google Tag Manager, GA4, pixels, events) * Analytical mindset with a strong focus on data and experimentation * Degree in Marketing, Engineering, Business Administration, or related fields We offer: * Opportunities for professional development within the company. * A collaborative work environment with ongoing support. * Participation in a team dedicated to customer satisfaction and company growth. * Hybrid work model * Full-time employment under formal labor contract. * Flexible Day If you meet all the requirements, please apply here or send your CV along with your expected salary to: rh@redconar.com.ar Salary: Starting from $1\.500\.000,00 per month Application Question(s): * How many years of experience do you have in digital marketing analytics? * How many years of experience do you have managing Paid Media campaigns? * What is your expected salary? Work Location: Hybrid in Capital Federal, Buenos Aires