**TikTok Shop Creator \& Affiliate** **Manager** ================================================ Beauty by Earth is a fast\-growing, clean beauty brand built on performance, integrity, and products that actually work. We sell across DTC, Amazon, retail, and marketplaces — and TikTok Shop is a major growth channel for our brand. This role sits at the intersection of **creators, content, and commerce**. If you understand what makes TikTok creative convert — and can turn creators into a real revenue engine — keep reading. ### **The Role:** **The** **TikTok Shop Creator \& Affiliate Manager** **owns the growth, performance, and profitability of our TikTok Shop channel.** You will build and operate our creator and affiliate ecosystem end\-to\-end: sourcing and activating creators, seeding products, coaching content quality, and driving consistent GMV. This is a performance role with real accountability — including **P\&L ownership for the TikTok Shop channel**. This is not a passive community or influencer coordination role. You are expected to understand what good TikTok creative looks like, coach creators toward higher\-converting content, and continuously optimize for output and ROI. ### **What You'll Be Doing:** * Own TikTok Shop channel performance, including GMV, efficiency, and contribution margin * Recruit, onboard, and activate TikTok Shop creators and affiliates * Seed products to creators at scale, tracking outcomes and ROI * Coach creators on how to produce high\-converting TikTok content + Hooks, angles, storytelling, lighting, pacing, edits, CTAs + What converts vs. what just looks “nice” * Provide clear briefs, feedback, and performance guidance to creators * Build and manage creator communities (Discord and TikTok\-native tools) * Keep creators engaged through announcements, challenges, competitions, rankings, and incentives * Run creator initiatives and campaigns designed to increase content volume and GMV * Ensure creators post consistently and align with performance expectations * Track creator performance across content volume, GMV, conversion, and ROI * Identify top\-performing creators and double down; cut or deprioritize underperformers * Coordinate with internal teams on inventory availability, shipping, timelines, and offers * Maintain clean tracking systems and dashboards ### **What Success Looks Like:** * Growing number of **active creators per week** * Increasing **high\-quality content volume** tied to conversion * Consistent and scalable **TikTok Shop GMV** * Improving **channel\-level profitability and efficiency** * Strong **creator retention and engagement** * Clear visibility into **cost per seeded creator vs output** ### **What We're Looking For:** * Deep understanding of TikTok as a platform and what drives performance * Strong creative instincts — you know a good hook when you see one * Experience coaching creators or affiliates to improve content quality and conversion * Comfort owning revenue and performance, not just relationships * Highly organized, execution\-oriented, and data\-aware * Clear communicator who can give direct, constructive feedback * Comfortable operating in a fast\-moving, test\-and\-learn environment * Experience with creator, affiliate, or influencer programs (TikTok preferred) **Why This Role Matters:** TikTok Shop is not an experiment for us — it’s a real growth lever with real dollars attached. This role directly impacts revenue, content quality, and channel profitability. If you perform, the scope and opportunity will grow with it. **Job Location:** This position is fully remote with no in\-office requirement. **About Beauty by Earth:** Beauty by Earth is a clean, high\-performing skincare brand on a mission to help people look and feel their best—without compromise. We’re passionate about natural, non\-toxic ingredients, sustainable practices, and delivering products that *actually* work. A few fast facts: * Female\-founded, Made in the USA * Certified Cruelty\-Free \& Plastic Neutral * Sold across Amazon, Shopify, Target, Walmart, and other Online Retailers * Obsessed with performance, obsessed with our customers Social: * TikTok * Instagram * Facebook * YouTube 4EFWha3NLA