CPG Growth Partnership Specialist

Description

Job Summary: This role involves strategic partnership with CPGs to maximize supermarket vertical growth through exclusive promotions and accelerated Retail Media investment. Key Highlights: 1. Maximize growth of the Supermarkets vertical 2. Lead negotiations with CPGs for promotional budgets 3. Demonstrate ROI through performance analysis **Company Description** PedidosYa is part of Delivery Hero, the world-leading delivery services company present in \~65 countries. PedidosYa is the leading technology company in delivery and quick-commerce in Latin America. It is a simple, fast, and accessible platform connecting millions of users, businesses, and delivery personnel with a wide variety of products and services. PedidosYa operates in 15 countries across Latin America, and in 2020 launched PedidosYa Markets — the first 100% digital marketplace delivering groceries and household items in 15 minutes. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock index. **Job Description** As a **CPG Growth Partnership Specialist**, you will serve as the strategic bridge between PedidosYa and the country’s most important consumer packaged goods (CPG) companies. Your primary objective is to maximize growth of the Supermarkets vertical by securing investment for **exclusive promotional activities** and accelerating investment in **Retail Media (Ads)**. You will be responsible for positioning PedidosYa as the top-priority digital investment channel for brands, transforming our visibility assets into mass-sales tools. **Your Key Challenges:** * **Assortment Gap/Opportunity Identification:** Identify winning CPG products that currently lack sufficient presence on our App and negotiate commercial acceleration. * **Sales & Growth:** Act as ambassador of the Supermarkets ecosystem to CPGs, driving channel adoption through data analysis and presenting market opportunities to secure competitive investment tables. * **Investment Negotiation (JBP):** Lead discussions with CPGs to secure annual or quarterly budgets allocated to exclusive in-app promotions (e.g., "Bomb Prices", brand-specific coupons, exclusive bundles). * **Retail Media Acceleration:** Collaborate with the Retail Media team to sell and optimize visibility placements (Banners, Highlights, Checkout ads), ensuring brands achieve their awareness and conversion goals. * **Co-Investment Strategy:** Design mechanisms where the brand and PedidosYa jointly invest to drive specific categories (e.g., Fresh Produce, Beverages, Hygiene) aligned with our market penetration strategy. * **Performance Analysis (ROAS):** Prepare impact reports for brands, demonstrating return on their investment and leveraging consumption data to propose new advertising and promotional opportunities. * **Partner Synchronization (Marketplace):** Collaborate with the supermarket commercial team to coordinate with major retailers (Carrefour, Cencosud, etc.) so that promotions negotiated with brands are accurately reflected on the platform and backed by guaranteed stock. **Requirements** * **Experience:** Minimum 3\-4 years in Commercial, Digital Trade Marketing, or Key Account Management (KAM), preferably having worked at a CPG (e.g., P\&G, Nestlé, Danone) or with CPGs from an E\-commerce/Last Mile platform. * **Commercial/Negotiator Profile:** Strong persuasion skills and ability to manage long-term relationships. You must feel comfortable presenting business plans to Marketing and Sales Managers. * **Analytical Mindset:** Ability to understand performance marketing metrics (CTR, CVR, ROAS) and translate them into compelling sales narratives for partners. * **Collaboration:** Ability to operate within a matrix structure, aligning objectives with Retail Media, Operations, and supermarket KAMs. * Advanced SQL proficiency (desirable) and experience working with complex databases. * Experience with visualization tools (Looker, Power BI, Tableau or similar). * Strong analytical capabilities and strategic thinking. * High autonomy, results orientation, and ability to prioritize without constant supervision. **Additional Information** At PedidosYa, impact is measured not only by results but also by how we achieve them. We seek top talent — people who resonate with our values, our way of thinking, decision-making, and daily collaboration. What you achieve matters, but *how* you achieve it defines us. By playing as a team, we drive continued growth of our business and ecosystem while simplifying everyday life for millions of people. **Learn about our values here**. Talent diversity strengthens our Culture and organization. We play as a team in everything we do, and what we love most about it is that we foster diverse and inclusive teams contributing varied perspectives to PedidosYa. Our job opportunities are open to all individuals, regardless of gender identity, sexual orientation, ethnic origin, religion, age, disability, and/or other individual characteristics. If you require any reasonable accommodation or specific accessibility support for your interview, please specify this clearly in your application. Also, feel free to indicate your pronouns (he/him, she/her, they/them) from your first contact. \#CulturaPeYa \#LaDiversidadNosPotencia