Programmatic Specialist

Description

Job Summary: Dentsu Argentina is seeking a Programmatic Specialist for strategy, implementation, monitoring, and optimization of campaigns, with daily interaction with U.S. teams. Key Highlights: 1. Experience in Programmatic Buying Platforms (4+ years) 2. Daily interaction with U.S. teams 3. Campaign analysis and optimization **Job Description:** The Programmatic team at Dentsu Argentina is looking for a **Programmatic Specialist with advanced English proficiency**. * Full-time position, under formal employment contract. * Work mode: Hybrid (occasional in-person work in Belgrano). **Main Responsibilities:** * **Developing strategy, planning, and implementing campaigns across various DSPs** ---------------------------------------------------------------------------------- * **Continuously monitoring campaign delivery and performance** ------------------------------------------------------------------ * **Analyzing reports to identify errors or unforeseen issues, and proactively resolving them—either independently or with support from relevant technical teams** ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- * **Producing reports for clients and internal use** ------------------------------------------------------ * **Campaign optimization** ---------------------------- * **Conducting post-campaign analysis with recommendations for future activities** -------------------------------------------------------------------------------------- * **Daily interaction with U.S. teams** ---------------------------------------------- * **Developing media plans for clients/agencies** ----------------------------------------------------- * **Preparing and delivering executive presentations of results to clients** ------------------------------------------------------------ * **Collaborating with media partners to negotiate deals and optimize campaigns** ------------------------------------------------------------- **Requirements:** * **Advanced English proficiency (mandatory requirement for daily interaction with U.S. teams)** ------------------------------------------------------------------------------------------------------ * **Minimum 4 years of specific experience in Programmatic Buying Platforms (mandatory)** ------------------------------------------------------------------------------------------------ * **General knowledge of U.S. market buying methods, formats, and idiosyncrasies (preferred).** --------------------------------------------------------------------------------------------------------- * **Familiarity with the digital ecosystem and other digital media buying channels (SEM, Social, Direct Buy, etc.) (preferred)** -------------------------------------------------------------------------------------------------------------------------------------- * **Proficiency in Excel (especially Pivot Tables);** ------------------------------------------------------ * **Proficiency in PowerPoint** ----------------------------- \#LI\-RR1 **Location:** Buenos Aires**Brand:** Carat**Time Type:** Full time**Contract Type:** Permanent