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Business Data Scientist - Marketing
Indeed
Full-time
Onsite
No experience limit
No degree limit
Suipacha 1551, S2002 Rosario, Santa Fe, Argentina
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Description

A profile oriented towards SONG Analytics is one that has functional knowledge of Marketing as well as machine learning models aimed at generating value and insights from customer understanding. It must have analytical thinking and know the analytical methods used as a means to solve different business use cases, as well as problem-solving capabilities. The Applied Intelligence area focused on SONG covers all types of solutions related to the end consumer, so it is necessary for the SONG profile to understand the concepts required to provide solutions aimed at solving problems or simply adding value, taking into account the specific requirements of different proposals. It is a curious profile that seeks root causes of problems and uses/proposes analytical tools to solve them through various techniques: ML, Segmentation, Optimization, etc. It must have knowledge and understanding of the different technical and functional stages within a data-driven project: from data acquisition and extraction from different sources, validation, manipulation, cleaning and transformation, ultimately leading to the development of a data model capable of meeting customer needs. The subsequent stage of validation and demonstration of value contribution is key to generating client engagement. *Summary*: * Functional knowledge of Marketing. * Analytical ability aimed at providing insights. * Development and implementation of high-performance analytical solutions. * Clear and concise presentation of results. Role Responsibilities Below are some of the responsibilities a SONG profile within the BDS team may carry out on a daily basis as part of a project team. * Must coordinate the execution of activities within a small team, ensuring they are completed on time and correctly. In case of delays, should feel comfortable reporting setbacks and creating a contingency plan. * Will work with experts in various fields such as optimization, machine learning, simulation, UX, etc. * Must interpret client requirements in order to estimate the time and effort required for task development. This estimation must consider available data, the impact of the requirement on the existing model, and potential effects on model output. Requirements The skills listed in this section are mandatory requirements to function adequately within the team and projects in general: **Education** Examples of relevant degrees: Industrial Engineering, Economics, Business Administration, and graduates from other disciplines who hold a Master’s degree in Data Science, Analytics, or related fields. **Mandatory:** * Proven experience in one or more of the following models: + Predictive customer lifetime value + Churn + Pricing + Next best offer or Next best action + Customer Segmentation + Purchase propensity, etc. * Proficiency in SQL (Intermediate) * Python (Intermediate/Advanced): + Experience with data exploration and visualization libraries such as pandas, numpy, scikit\-learn, Matplotlib, Seaborn, or Pandas profiling + Machine Learning models: decision trees, Logistic Regression, LGBM, SVM, Neural Networks, Clustering. + Equivalent experience in R Studio, SAS Studio, Java, or pySpark is acceptable. * Advanced knowledge of the model development process: problem understanding, conceptual model and data model, data processing and cleaning, validation, analysis and interpretation of results. * Experience using A/B testing or machine learning explainability techniques: SHAP, LIME, dice\-ml, etc. (Intermediate). * English (Intermediate/Advanced). **Nice to have:** * Data visualization tools such as Tableau/PowerBI * Experience with cloud providers (AWS, GCP, Azure) * Experience in NLP, computer vision, recommendation systems. **Ok… if you've read this far, we’ll let you in on what else you need to know:** ***some of our great benefits:*** Pedidos Ya ‍ ️ Free Swiss Medical health insurance for you and your immediate family Internet cost reimbursement Fully subsidized gym membership Flexible vacations Flexible working hours Subsidized certifications Birthday day off Bonuses Accenture Days Flexible benefits package ‍‍‍ Extended Parental & Maternity Leave Childcare financial assistance and many more ➕! **So… ARE YOU READY TO ROCK?** **Work from anywhere in Argentina 100% remotely. We also have offices available in CABA, Córdoba, Mar del Plata, and Rosario!** **AT ACCENTURE, EQUALITY DRIVES INNOVATION** Did you know Accenture was named the most diverse and inclusive company in the world? We believe the workforce of the future is an equal opportunity force for everyone. *All employment-related decisions will be made without distinction, exclusion, or preference based on race, color, gender, sexual orientation, disability, age, religion, political or union opinions, nationality, socioeconomic origin, or any other grounds protected by applicable legislation, which have the effect of nullifying or impairing equality of opportunity or treatment among candidates.* \#LI\-LATAM

Source:  indeed View original post
Sofía González
Indeed · HR

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