**About DrBalcony** Welcome to **DrBalcony** – a trusted name in Inspection innovation. Since our establishment in 2021, we’ve been committed to bridging the gap between property owners and skilled Inspectors. With a focus on precision, technology, and trust, DrBalcony is where projects take flight, making California balconies safer with the **expertise of over 4000 inspections**. **Job Summary** We’re seeking a versatile, results\-driven **Marketing Consultant** to lead and execute full\-funnel marketing initiatives. This is a great fit for a full\-stack marketer who thrives in a fast\-paced startup environment and can move fluidly between strategy and execution. You’ll be responsible for managing multi\-channel campaigns, optimizing our digital presence, and supporting revenue growth through data\-backed marketing operations. This role requires a blend of creativity and analytical skills—you should be just as comfortable writing high\-converting ad copy as you are building landing pages, A/B testing campaign assets, and automating workflows in Salesforce and HubSpot. **Essential Duties and Responsibilities** To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. **Key Responsibilities** **Digital Campaign Management** * Plan, launch, and optimize paid campaigns across Meta (Facebook/Instagram), Google Ads, and other digital networks. * Manage retargeting efforts, track ROAS, and adjust spending to maximize performance. * Design and deploy email campaigns with segmentation, personalization, and automated drip sequences. **Website \& Conversion Optimization** * Manage website content and performance, ensuring SEO best practices (technical, on\-page, and content). * Build and test high\-converting landing pages for webinars, lead magnets, and promotions. * Analyze site behavior with tools like Google Analytics, Tag Manager, and Looker Studio. **Marketing Automation \& CRM** * Build and manage workflows in HubSpot and Salesforce for lead nurturing and sales alignment. * Maintain clean, actionable data across platforms with proper tracking and lead scoring. * Collaborate closely with Sales to support pipeline health and accelerate deal velocity. **Content \& AI\-Driven Marketing** * Write compelling content for emails, ads, landing pages, and blog posts. * Use AI tools (e.g., ChatGPT, Jasper) to generate ad variations and campaign copy. * Develop scalable workflows for AI\-generated content that align with brand tone and compliance. **SEO \& Organic Growth** * Conduct keyword research and competitor audits to guide content and SEO strategy. * Implement on\-page optimizations and link\-building initiatives. * Monitor search performance and iterate to improve organic visibility. **Preferred Qualifications:** * Experience with Looker Studio, Zapier, or N8N. * Familiarity with A/B testing platforms (Optimizely, VWO). * Basic knowledge of HTML/CSS for making website adjustments. * Experience with HubSpot. \*Additional Job Duties as Required\* **The pay range for this role is:** 1,300 \- 1,500 USD per month(Remote (Türkiye))