Summary: We are seeking a strategic and creative Content Manager to lead content planning, creation, and publication for a regional project with a world-class sports brand on WhatsApp, connecting authentically with Gen Z. Highlights: 1. Lead content strategy for a world-class sports brand on WhatsApp 2. Engage Generation Z with authentic, fresh, and relevant content 3. Collaborate with design and strategy teams to ensure consistency **About Us** We are **a design and creative agency** with over 25 years of experience in the Mexican and Latin American markets. Our team blends strategy, creativity, digital vision, and high\-quality design to build experiences that stand out in everyday life. Always on the lookout for new talent, we are currently seeking a creative mind capable of connecting with **Generation Z** in an authentic, fresh, and relevant way. **Job Description** We are looking for a strategic and creative **Content Manager** to join a regional project for a world\-class sports brand. This role will be key in bringing the project to life on **WhatsApp**, leading the planning, creation, and publication of content that reflects a young, global, and energetic spirit within the sports landscape. **Key Responsibilities** · Design and manage content grids aligned with the project’s overall strategy. · Write creative, relevant copy consistent with the campaign’s tone and objectives. · Research digital and cultural trends to connect authentically with young audiences. · Identify and leverage cultural trends, memes, and emerging content formats. · Collaborate closely with design, production, and strategy teams to ensure visual and narrative consistency. · Analyze results and optimize content strategies based on engagement, reach, and conversion metrics. · Keep up to date with new formats and emerging platforms (TikTok, Reels, Shorts, Threads, WhatsApp, etc.). **Requirements** · Proven experience (minimum 2–3 years) in content strategy or digital content management. · Fluent English (spoken and written). · Deep understanding of Generation Z’s digital behaviors, language, and cultural codes. · Strong knowledge and passion in sports, particularly **football** (soccer). · Be up to date on professional football events and news, as well as familiarity with amateur and street football culture. · Creativity to develop campaign concepts, storytelling, and interactive experiences. · Previous experience in creative agencies or international projects (desirable). · Ability to adapt quickly, respond efficiently, and maintain availability in dynamic environments. Tipo de puesto: Tiempo completo, Por contrato Duración del contrato: 6 meses Lugar de trabajo: Empleo remoto