Please submit your cv in English. ### **About the Role** At AppsFlyer, every challenge is an invitation to innovate. We're looking for a Regional Industry Lead to own and scale our eCommerce or Finance vertical across LATAM. This is a senior, strategic role for an industry expert who can shape go\-to\-market strategy, elevate executive conversations, and drive sustainable revenue growth through deep industry leadership. ### **What You'll Do** * Own and lead the regional industry strategy for the eCommerce or Finance vertical across LATAM, acting as the business owner for the vertical * Serve as a trusted strategic advisor to senior stakeholders and C\-level executives at key customers, leading high\-impact, executive\-level discussions * Partner closely with Sales, Customer Success, Solutions Engineering, Product, and Analytics to drive renewals, expansion, and long\-term revenue growth * Use data, market insights, and industry benchmarks to identify trends, opportunities, and risks, translating insights into clear strategic recommendations * Influence regional go\-to\-market priorities, messaging, and positioning to strengthen AppsFlyer's leadership within the vertical * Represent industry needs internally by partnering with Product and Analytics teams, ensuring customer and market feedback informs roadmap decisions * Elevate AppsFlyer's industry presence through thought leadership, speaking engagements, customer presentations, and industry events ### **What You Have** * 5\+ years of experience in mobile marketing, user acquisition, ad tech, or performance marketing * Direct, hands\-on experience in either eCommerce or Finance. This is a mandatory requirement * Strong understanding of mobile measurement, attribution, analytics, and performance optimization * Proven experience working with mobile app advertisers and performance\-driven growth teams * Confidence operating in senior, client\-facing environments, including executive\-level conversations * Ability to lead through influence in a highly cross\-functional, matrixed organization * Strong professional communication skills in English ### **Bonus Points** * Prior ownership of a region, vertical, or strategic book of business * Experience across the mobile ecosystem, such as MMPs, ad networks, DSPs, agencies, or analytics platforms * Deep understanding of LATAM market dynamics and advertiser behavior * Strong ability to translate complex data into clear strategies and compelling narratives * Introduced by an AppsFlyer team member ### **Why Join Us** AppsFlyer is a global company with 20 offices worldwide, empowering businesses to make better decisions through accurate measurement and data\-driven insights. Through initiatives like Be Well, the Global Employee Exchange Program, and global fitness and wellbeing programs, we invest in our people's physical, mental, and professional growth. Here, titles don't define impact. Ideas do. You'll join a culture where curiosity is encouraged, collaboration is expected, and your industry expertise will directly shape AppsFlyer's future across a high\-growth region.